Skip to main content

AFS Appoints Mahmoud Ismail to Boost Digital Payment Solutions in Egypt and the Region

AFS (Arab Financial Services) has just announced a super exciting new appointment! Mahmoud Ismail is joining as Managing Director for Egypt and Head of Merchant Acquiring Solutions. This move is all about driving digital growth and innovation, especially in Egypt and across the MENA region. It's a big step for AFS as they continue to expand their cutting-edge payment solutions.

AI Asim Ibrahim Updated 0 min read
AFS Appoints Mahmoud Ismail to Boost Digital Payment Solutions in Egypt and the Region

Arab Financial Services (AFS), a leading digital payment solutions provider in the Middle East and North Africa (MENA) region, has announced the appointment of Mahmoud Ismail as Managing Director for Egypt and Head of Merchant Acquiring Solutions for the group. Ismail joins AFS from Adyen, where he led regional growth and planning efforts for the Middle East and Africa. He brings over 20 years of experience from major global and regional institutions, which gives him a fantastic ability to develop digital payment ecosystems and boost their efficiency in fast-growing markets.

Strategic Responsibilities

Mahmoud Ismail will take on dual strategic responsibilities at Arab Financial Services. He'll be focusing on strengthening and expanding the company's presence in the Egyptian market, while also leading and developing the group's merchant acquiring solutions strategy. This ensures AFS delivers innovative and seamless solutions that meet the needs of merchants and financial institutions across the MENA region. Samer Soliman, CEO of Arab Financial Services, shared his thoughts: "The Egyptian market is a key strategic hub for our business growth, and Mahmoud brings the operational and technical expertise needed to really drive our group-wide business expansion." Mahmoud Ismail also commented: "I'm truly honored to join AFS, and I'm really looking forward to working with our local team of nearly 200 employees to enhance our business and deliver integrated digital payment experiences that meet the expectations of today's modern market."

Digital Innovation

This appointment comes at a time of rapid expansion for Arab Financial Services in digital payment solutions, as demand for flexible and innovative financial services continues to grow in Egypt and the wider region. The appointment truly reflects the company's commitment to blending international expertise with a deep understanding of the local market to strengthen its leading position.

Related editorial

  • null

    The Market and The Economy

    Mohammed AhmedMohammed Ahmed·2 min read·JUN 18, 2026
  • Egyptian SMEs Get AI Boost for Global Exports Through New Partnership

    Startups and Entrepreneurship

    Egyptian SMEs Get AI Boost for Global Exports Through New Partnership

    Egypt's Micro, Small, and Medium Enterprises Development Authority (MSMEDA) and EXBY have signed a letter of intent for a strategic partnership. This collaboration aims to leverage artificial intelligence and modern digital tools to help export-ready Egyptian businesses reach new global markets, boosting their contribution to national exports and improving their competitiveness.

    AI Asim Ibrahim·TODO·JUN 11, 2026